Information can and will be used AGAINST the Seller!

June 26, 2008

Sellers beware! Your Realtor and many of the Real Estate web sites are sharing marketing statistics about your listing with potential Buyers that can and will be used against you. Monetarily.
The number of Days that your property has been on the market is a commonly shared statistic.
Your Realtor, through the Multiple Listing Service, makes this information available to all the Realtors. This includes the Buyer’s Realtors.
In fact, when a potential purchaser becomes serious about your property, they will invariably ask “how long has it been on the market?” Your Realtor is the responsible party that provides this potentially damaging information. The Buyers and their Agents will then be able to use this information to their best advantage. This is clearly not in the Sellers best Interest.
If your property has been on the market for 14 months do you think this empowers a Buyer to become more aggressive in their negotiations with you? Of course it does.
Why does your Realtor or other Internet websites share this information with anyone? It has absolutely nothing to do with the condition or value of your property.
There is no other nonperishable product in the world who’s value is affected by such a foolish time stamp and your Real Estate should not be the exception.
The frightening aspect to this is that it is the very people that are sworn to uphold the Sellers best interest are the same one’s providing this same information that will be used against the Seller.
For the Seller’s sake this system that co-mingles information and differing interests needs to change.