August 26, 2008
Before a seller places a property on the market they need to have all property inspections performed before they self market or list for sale thru a Realtor.
The reasons that performing these inspections before you seek a buyer are so important include:
- Establishment of price
- Learning the exact nature of the property
- Misrepresentations
- Avoiding price renegotiations
- Error and omissions insurance coverage
- Maintain arms length negotiations
Reason #5 is entirely for the Sellers self-protection.
The inspection companies (and every professional) that the seller hires, must possess and show proof of proper error and omissions insurance or general liability insurance coverage. These insurance certificates are to be requested and obtained by the seller before any work is paid for.
The property inspection company is providing the seller with a fairly in-depth report concerning the exact nature about the property condition. This report will become the basis by which several different groups will form some very important decisions upon. The sellers shall base the worth of the property on the condition of how the property does or does not compared to other properties. Buyers will use to it formulate what they believe the property will need for repairs or improvements in the immediate future.
If the analysis of the inspection company should contain any incorrect information the sellers must have the security in knowing that they reiterated information that came from a reliable and fortified entity and that they are protected not just by the inspection company themselves but also by the insurance company that insures the inspection work.
Coldwell Banker Residential Brokerage, part of the largest real estate sales companies in the country has customers sign a “Disclaimer regarding service providers” which states the following “Coldwell Banker has not conducted an investigation into the qualifications or financial status of these service providers. So if the largest sales company feels the need to use this disclaimer the seller should demand that the service provider has adequate insurance coverage.
”It is nice to believe that the firm that is hired will stand up and cover their work by making good on any errors or oversights. However a seller needs to be guaranteed that this is actually the case? Sellers do not know the financial shape or ability of the inspection company as to whether they are able or not to make the seller whole after an unexpected issue arises. The seller is on a completely different footing if they know, in advance, who the actual insurance provider of the inspection company is.
At some point in the sales process it will become inevitable these reports are performed.
It is entirely in the SELLER’S BEST INTEREST to maintain this control and have these inspections performed at their own expense. In the long run it will always save the seller time, aggravation and money.
By demanding that the home inspection company a seller chooses to use has proper insurance coverage, a seller is in the position where the work will be guaranteed by two companies, the inspection company and their insurance company. Sellers cannot afford to risk their home sale to inadequate risks and hoping an inspector has insurance is just not good enough, they need proof.
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"Houses for sale", "home listings", "real estate Internet Marketing", "real estate marketing ideas", Estate Listings, FSBO, For Sale, Houses, Marketing, National Association of Realtors, Real Estate, Real Estate Agents, Real Estate Brokers, Real Estate Listings, Real Estate Marketing Best Practices, Real Estate News, Real Estate Revolution, Real Estate Seller, Real Estate Sellers, Realtor obligations, condo, land, property, real estate marketing, real estate marketing advice, real estate sale, real estate web sites | Tagged: real estate marketing, Real Estate Sellers, real estate marketing advice, Real Estate Seller, Real Estate, "real estate marketing ideas", Real Estate Listings |
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Posted by James Joseph
August 22, 2008
Real estate marketing advice: Reason number 4 why sellers need to perform property inspections before marketing.
Before a seller places a property on the market they need to have all property inspections performed before they self market or list for sale thru a Realtor.
The reasons that performing these inspections before you seek a buyer are so important include:
- Establishment of price
- Learning the exact nature of the property
- Misrepresentations
- Avoiding price renegotiations
- Error and omissions insurance coverage
- Maintain arms length negotiations
Reason #4 is perhaps the most important reason of them all.
Typical Realtor involved real estate transactions are handled in just the complete opposite way of what I am instructing the seller to now do. The way Realtors usually handle the inspection issue is to negotiate the terms of the transaction first and included the home inspection as a contingency that is performed by the buyers after the sales agreements are signed. This is a worry about the offer first and the inspections second mentality.
What is so wrong and dangerous with this format is that the seller’s realtor has now given the buyer the perfect opportunity to have a second bite at the price apple. The seller has been mislead into a comfort zone by believing that the transaction was completely negotiated when in fact it remains only partially negotiated. After the buyers have performed the inspections it now becomes a perfect time for the buyer to renegotiate the price based on this new information generated by the inspection. This leaves the door wide open for a second round of negotiations. The price a buyer is willing to pay will never go up after inspections.
Why Realtors choose to place their sellers in this no win predicament is completely unfathomable.
The best and only way inspections should be performed is well before the property is placed on the market. The few hundred dollars it will cost the seller is money well spent in order to insulate the seller from further price reductions.
At some point in the sales process it will become inevitable these reports are performed.
It is entirely in the SELLER’S BEST INTEREST to maintain this control and have these inspections performed at their own expense. In the long run it will always save the seller time, aggravation and money.
By performing home inspection before a property in placed up for sale, sellers avoid falling into the price renegotiation trap. Informing a buyer as to the exact condition of a property before they make an offer remove one of the two most frequent sales contingencies and can save a seller quite a substantial amount of money.
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"Houses for sale", "home listings", "real estate Internet Marketing", "real estate marketing ideas", Estate Listings, FSBO, For Sale, Houses, National Association of Realtors, Real Estate Agents, Real Estate Brokers, Real Estate Listings, Real Estate Marketing Best Practices, Real Estate News, Real Estate Revolution, Real Estate Seller, Real Estate Sellers, Realtor obligations, property, real estate marketing, real estate marketing advice, real estate sale, real estate web sites | Tagged: Listing Realtors are Obsolete, Real Estate Sellers Beware, real estate marketing advice, Real Estate Seller, Real Estate, "real estate marketing ideas", Real Estate Listings |
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Posted by James Joseph